Why offer scholarships

Satisfy your corporate responsibility. Let your clients know your company cares about the education and training of the next generation. Promote your business to the wider academic community and forums Key account management with annual progress reviews, helping to establish a relationship with your scholar.

Offering a scholarship with a placement gives the additonal benefits of: Attendance of the Scholarship Fair ahead of the main Careers and Placement Fair, giving you 'first access' to placement student s , and also the chance to network with future talent. During the placement year companies get to know and train their chosen student - it's a bit like an extended interview. Following placement, a number of companies also offer scholars a job after they graduate, as, through their year in industry, they have gained the confidence to get stuck in from day one.

Students benefit Financial support. Increased confidence. The chance to learn and earn in the real world. Exploring the field they want to work in. Learning from their colleagues. There are many reasons why companies or organisations might want to set up and offer a scholarship.

Scholarships can be an extremely flexible business tool , which can be used to achieve a wide range of objectives and benefits to a company. Encourage diversity and inclusion — demonstrate how you recognise that business success will come from diverse organisations and that you want this to develop and continue, by supporting underrepresented students.

Develop a talent pipeline — create a scholarship to attract students with specific skills or knowledge, raise awareness of the opportunities your sector has to offer and build long term relationships with your scholars in a highly cost effective manner. Attract and retain a loyal workforce — demonstrate your commitment to your staff by offering scholarships as an employee benefit for their own personal development or support for their children.

The upside of living at home was that more students enrolled or returned to college, gaining additional skills during a rough economic time. Making that transition to or back to college, though, means parents and students are both keyed into the same reality: that the cost of higher ed is often more than what they can afford.

These realities have forced families to be creative about their payment options; for example, an increasing number of students work while attending school 73 percent, up from 62 percent last year. How scholarships can benefit students, families and communities That gap is why scholarships are more important than ever.

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